Cab Branding in Chennai

Chennai, the capital city of Tamil Nadu, has always been a hub of innovation and creativity, and the cab industry is no exception. Cab branding has taken advertising to the next level, with businesses using cabs as mobile billboards to promote their products and services. 

 And let's remember the bonus of turning heads and creating a buzz on the streets. But it's not just about slapping on some stickers and calling it a day.  Every aspect is carefully considered to ensure maximum impact, from designing eye-catching graphics to selecting the correct cab type for the job. And the results speak for themselves – a well-branded cab can garner thousands of impressions daily, making it a valuable marketing tool.

Cruising to Greatness with Cab Branding: Benefits

Chennai is a bustling metropolitan city with a vibrant economy and diverse population. If you're looking for an effective way to promote your brand or business. Cab advertising is the practice of advertising taxis, and it's an innovative way to reach a large and diverse audience. Let's explore the benefits of taxi  branding in Chennai.

High Visibility

Cab advertising offers high visibility to your brand as taxis roam around the city. These cabs are ubiquitous on the streets, making them an excellent mobile advertising platform. By branding your business on the taxi's exterior, you can ensure that your message reaches a broad audience across different city regions.

It's an excellent way to increase brand awareness and visibility, especially for small businesses. Taxi Branding in Chennai provides high visibility for your business. With cab advertising, your brand will be seen by thousands of people in a single day. This will help you to spread your message quickly and efficiently.


Cab branding is a cost-effective way to advertise your business. The cost of cab advertising is relatively low compared to other forms of advertising, such as billboards or television ads. You can reach a large audience by advertising on taxis without breaking the bank. 

Additionally, taxi branding is a long-term investment, and your advertisement will remain on the taxi for an extended period, maximising your advertising ROI. Taxi advertising in Chennai is cost-effective and highly efficient. You can reach a wide range of audiences without spending much money. It is also a great way to create a buzz around your product/services.

Targeted Advertising

Cab advertising enables you to target specific audiences effectively. Choosing the right taxi company can reach particular demographics relevant to your brand. For example, if you're a fitness centre, you can advertise on taxis often used by gym-goers. Similarly, if you're a restaurant, you can brand your advertisement on taxis that frequent the food hubs.

Targeted advertising allows you to reach the right people with the right message, maximising the effectiveness of your advertising campaign. With Taxi advertising in Chennai, you can target your advertising to the right people. You can choose the areas to advertise in and the types of people to target. This will help you to get the maximum exposure for your business.

Increased Credibility

Taxi  branding can boost the credibility of your brand. By advertising on taxis, you're associating your brand with a trusted and reliable mode of transportation. It can help you establish a positive image in the minds of your customers and potential customers. Moreover, if your branding is well-designed, it can leave a lasting impression on people's minds, increasing brand recall and building trust.

Taxi Branding increases your brand credibility. As your brand is seen in cabs, people will start to recognise it more and will be more likely to buy your product or service.

24/7 Advertising

Cab advertising offers 24/7 advertising, even when your business is closed. Taxis operate 24/7, so your branding will always be visible, regardless of the day or night. This ensures your message is always out there, constantly promoting your business to potential customers. 

This continuous advertising can help you establish a strong presence in the minds of consumers and increase brand recall. Taxi Branding provides 24/7 advertising. Your brand will be seen even when the cabs are parked and not in use. This ensures that your brand is seen by people all the time, even when they are not in the cab.

Want to use Cabs for brand promotions?

Experience the Magic of Cab advertising in Chennai!: Exquisite locations

Cab branding, also known as Taxi advertising, is a highly effective marketing strategy that involves placing ads on taxis. It's a great way to promote your brand and reach a broader audience. By placing your ads in strategic locations, you can get your brand noticed by a diverse audience. But where are the best spots for Taxi branding? Let's find out!


Airports are one of the best locations for Taxi branding. With thousands of travellers coming in and out of the city daily, your brand will be seen by a large and diverse audience. Additionally, travellers are more likely to use cabs to get around the city, which means they will see your ad repeatedly, increasing the chances of brand recall. Airports are excellent spots for taxi  branding.

 As passengers arrive and depart from the airport, they have exposed to Taxi branding and advertising messages. The passenger arrival lounge is ideal for taxi  branding at the International Airport. The airport also has several cabs and taxis that can be used for Taxi branding. Chennai International Airport (MAA), Chennai Domestic Airport, INS Rajal and Sriperumbudur Aerodrome are the best places for the job.

Tourist attractions

There are many tourist attractions, such as temples, beaches, and historical landmarks. Placing ads on cabs that frequent these areas are a surefire way to get your brand noticed. Tourists are always looking for convenient and affordable practices to explore the city, and cabs are a popular mode of transportation. So why not take advantage of this opportunity and showcase your brand to a captive audience?

Tourist attractions are a great places for taxi  branding. Tourists are likelier to be exposed to Taxi branding messages at tourist attractions. Tourists are more likely to need cab services and are more likely to remember Taxi branding messages when they see them. The Marina Beach, Kapaleeshwarar Temple, and San Thome Cathedral are some of the best spots for cab branding.

Outdoor markets

The outdoor markets are a hub of activity and a popular destination for locals and tourists alike. Placing ads on cabs that frequent these markets are a great way to get your brand noticed. Shoppers are always looking for new products and services, and your ad could be just what they need to make a purchase.

These markets are frequented by locals, who are more likely to use cab services regularly. The bustling markets are filled with potential customers who will likely notice the branded cabs. Tourist attractions such as the beach and monuments are also excellent locations for taxi branding. George Town, Ritchie Street, Burma Bazaar, and Koyambedu Market are famous.

Pubs and bars

Chennai's nightlife is buzzing with pubs and bars that cater to different tastes and preferences. Placing ads on cabs serving these areas is a great way to target a young and vibrant audience. Partygoers are always on the lookout for a safe and reliable ride home, and your ad could be the one that catches their eye.

Pubs and bars are also great locations for taxi advertising. People often use cabs when they are out drinking, and branded cabs will be more likely to be seen by potential customers. Additionally, people are more likely to remember a branded taxi when looking for a ride home. Some recognised pubs and bars are 10 Downing Street, Gatsby 2000, The B Bar and Zara


Chennai is one of India's busiest seaports, with hundreds of ships coming and going every day. Placing ads on cabs serving this area is a great way to reach a diverse audience. Seaport workers, business executives, and tourists use cabs to get around, making it an ideal location for taxi  branding.

Taxi branding is effective in seaports. People arriving by boat may be unfamiliar with the area and need a cab to reach their destination. Seeing a branded taxi at the port could decide whether or not they choose to use a particular cab company. Chennai Port, Kattupalli Port, Thiruvallur Port, and Ennore Port are famous ports of Chennai.

Be the Talk of the Town: A Comprehensive Guide to Cab Branding

Taxi advertising have become increasingly popular in recent years, especially in the bustling city. By placing your brand on the exterior of taxis, you can create a mobile billboard that moves around the city, reaching potential customers everywhere. Taxi branding benefits local businesses looking to target specific areas in the town or promote new products and services. 

With thousands of commuters using taxis daily, taxi branding has become an effective and creative way to reach potential customers. This comprehensive guide will examine how to use taxi advertising to promote your business.

Create a Compelling Design

The key to effective cab branding and advertising is a compelling design that catches the eye of potential customers. Your plan should be simple, memorable, and easy to read from a distance. Use bold colours and fonts to make your message stand out, and include a clear call to action that encourages people to visit your website or store.

 Your Taxi branding design needs to be eye-catching and memorable. Make sure you use strong visuals and bold messaging to stand out. Keep your design simple and ensure it’s easily read from a distance.

Use High-Quality Materials

When it comes to taxi  branding, you want to use high-quality materials that can withstand the wear and tear of the city. Use vinyl wraps that are weather-resistant and can last for several years. You also want to ensure the installation is done professionally to ensure a clean and polished look.

Using high-quality materials is essential for effective Taxi branding. Ensure you use waterproof and weatherproof materials that won’t fade or peel in the sun. Choose fabrics that are easy to apply to the cab, and that will last over time.

Be Strategic with Your Placement

When it comes to cab advertising, placement is everything. You want to be strategic with your placement to ensure your message reaches the right audience. Consider targeting busy shopping districts, tourist attractions, or business districts. You can also target specific routes that are popular with your target audience. 

Be strategic with where you place your taxi advertising. Make sure the design is set in areas that many people will see. Consider placing the design on the side of the cab, roof, or the inside. Choose locations that are highly visible and that have a high amount of foot traffic.

Want to use Cabs for brand promotions?

Chennai Cab Branding- Get Ready to Shine with Ginger Media Group

If you want to create an impressive and effective taxi  branding experience, the Ginger Media Group is here to help! As experienced specialists in Taxi advertising industry, we offer unique solutions that can be tailored to your specific needs. From the design and installation of signs to roadside marketing campaigns, our services utilise cutting-edge technology to ensure maximum impact for your brand.

Customised taxi branding solutions

We understand the importance of creating customised branding solutions that mirror your business’s identity. Our team of experts will work with you to determine the best materials and processes for your cab advertising needs, ensuring top-quality results that reflect your brand identity. Our bright, bold signage, astute messaging, and creative campaigns will make your taxi  branding noticed!

Taxi Branding increases your brand credibility. As your brand is seen in cabs, people will start to recognise it more and will be more likely to buy your product or service.

Extensive cab network

The Ginger Media Group offers a comprehensive cab network, with cabs all over Chennai. Our taxi  branding services will ensure your message is seen across the city and give you excellent value for money. We have the experience to make sure that your business stands out and reaches its target audiences most optimally. With our vast network of taxis, we can customise campaigns for every customer, creating one-of-a-kind experiences for everyone!

Eye-catching designs

With our cab branding services, you can create an eye-catching design that will showcase your brand’s message in the most aesthetically pleasing way. We understand that each customer has different needs, so we offer personalised solutions for every project. From designing creative wraps to printing vibrant images on windows, you can rest assured that your business will be noticed with the help of the Ginger Media Group!

Cost-effective Taxi advertising

As a leader in the cab advertising industry, Ginger Media Group will help you gain maximum reach at minimum cost – all without compromising on quality. When choosing our services, know that you invest in quality products and highly skilled professionals with decades of experience. Moreover, with our cost-effective solutions, you can get the most bang for your buck and use your budget wisely to ensure maximum returns!

Ginger Media Group is a 360 degrees marketing agency that specialises in outdoor advertising. With our 7+ years of experience, our team of branding specialists, marketing enthusiasts and data-driven advertisers, we have had the pleasure to serve some of the most well-known brands such as VIBGYOR, OYO, Zomato, Uber Moto, Uber Eats, Chumbak & a lot more.

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Frequently Asked Questions

1What is the minimum Campaign duration for Car Branding in Chennai?

Campaign for Car Branding in Chennai will take a minimum of 30 days because Chennai is called ‘the Detroit of India’ as more than 1/3rd of India’s automobile industry is based in Chennai. Car Advertising helps you to connect with a targeted market or customers in a localized way because the car is a kind of vehicle and vehicle is used to carry passengers and things from one place to other.

Car advertising helps you to connect with the targeted market or customers in a localized way because the car is a kind of vehicle and vehicle is used to carry passengers and things from one place to other. So, in the same way, when the Advertisements of the Brands are stuck on the car, they will also travel and create awareness among customers.

2What are the options available for Brand Advertisement as a Car branding Agency in Chennai?

Options such as Car Body Branding, Car Back Panels, Driver Seat Back, Car Interiors, etc. are available for Brand Advertisement as a Car Branding Agency in Chennai. Because of the availability of these options, we can not only transform the Car from the outside but also from the inside.

  • Car Body Branding: Car Body Branding is a type of Branding in which a Car Branding Agency transforms an ordinary Car into a new one that is loaded with Brand stickers which enhances the image of the Brand.
  • Car Back Panel: Usually, we can see Back Panel Branding used on Auto-Rickshaws but today it is widely used on Cars also. It helps reach people from different demographics.
  • Driver Seat Back: Driver Seat Back can be a very good place to apply Advertisements. This can lead to Brand Marketing even among the people sitting inside the Car. We can use this in Cab Advertisements.
  • Car interiors : Car interior Accessories like Center Armrest Console, Door Scuffs, Floor Mats, Pedal Kit, Perfume, Cushions, Window Sun Shades, Steering Wheel Covers, etc. are also used for Brand Marketing by applying Brand stickers on them.
3Where Car Advertising can be executed in Chennai?

In Chennai, Mahabalipuram, Chrompet, Medavakkama, T Nagar, Tiruvallur, etc. are some of the places where Car Branding can be executed easily. These are known as the densely populated areas with better road connectivity.

Chennai is known as ‘the Indian Detroit’ because more than 1/3rd of India’s automobile industry is based in Chennai which means it has so many varieties of Cars for Car Branding. It is among the most visited cities by foreign tourists. The quality of Living Survey rated Chennai as the safest city in India. There were more than 13 lakh four-wheelers in the city.

4What are the various types of Branding opportunities available which can be done with Car Branding in Chennai?

Along with Car Branding, various types of opportunities available are Bus Shelter Branding, Look Walker Branding, Cup Branding, Auto-Rickshaw Branding, Car Body Branding, Back Panel Branding, Packaging, Clothing, Bicycle Branding, Car Interior Branding, Cushion Branding, etc. The advertisement can be printed on various Car Interiors and Accessories such as Car Roof, Back Side, Handles, Cushions, Door Scuffles, Mats, Perfume, Window Sun Shades, Back Seats, etc.

Our customers inspire our team to be more creative and imaginative. Their faith in us ignites the fire within us for doing something fruitful.

5How to start Car Branding in Chennai?

First, you will have to contact an Agency that can do Car Branding successfully or that has a successful track record in Car Branding and have previous experience with some good Brands. Like you choose Ginger Media Group for this because they have a successful track record and they have worked on 175+ Projects in all of India.

Then you will have to contact them and give them all the information related to your brand (such as brand name, brand logo, contact details, and other information which you wanted to include in an advertisement) which will be applied to the car.

6What is the Size and Design of Car Branding in Chennai?

Size varies according to city, for Chennai Medium size or Intermediate size cars like Chevrolet Cruze are preferable but you can choose any kind of car according to your requirements. It can be changed based on which area you choose. Road conditions in that area are the most important factor which plays an important role in choosing a car for car branding in Chennai.

For designing the car, Logo and some stickers or Full Wrap related to a brand can be placed on the car.

7What is Car Wrap Advertising?

Covering the Car Body with a cover containing an advertisement of some company is called Car Wrap Advertising. The advertisement can be printed on many sides such as Top Side, Side Panel Back Side, and Interiors. It depends on what is asked to print. Car Wraps are a form of Graphic Media that are used to paste on the car. Car wrap contains the Advertisement of any company or brand.

Car Wrap Advertising is a kind of marketing or advertising technique in which the Car body is completely or partially covered with Car Wraps.

8What is Car Branding cost in Chennai?

Car branding is a cost-effective way of Advertising in Chennai by which we can promote any brand effectively. Cost depends on a number of cars used to advertise and the type of Car Branding used.

It also depends on the number of months the Car Branding Campaign is programmed. For more details contact us at or call +91 990 247 8800.

9How is the car branding campaign monitored in Chennai?

There are so many ways to monitor a Branding Campaign in Chennai. We can share the details of your Car Branding Campaign with any other Social Media Platform also such as

  • E-mail: You can monitor your Car Branding Campaign through E-mail by asking for images and details related to Car Branding directly to the Car Branding Agency.
  • WhatsApp: WhatsApp is very much helpful in monitoring the Car Branding Campaign because it allows Car Branding Agencies to send live locations to you. It helps monitor the engagements within a particular area.
  • LinkedIn: Car Branding Agency can update customers about your business and business partners. It can also update Car Branding Agencies about customers and their preferences.
  • Instagram: Instagram helps monitor the insights of your Advertisement. It is also helpful in detecting the related content to your Advertisement, Car Branding Agency and its work in the form of stories, hashtags and posts.
  • Facebook: You can also monitor your Car Branding Campaign through Facebook. We can share the images and videos of your Car Branding Campaign through Facebook.
10Why Car Advertising Services are very preferable amongst the Businesses in Chennai?

Chennai is also called the “Detroit of India” as one-third of India’s automobile industry is based in the city. It is among the most visited cities by foreign tourists. The quality of Living Survey rated Chennai as the safest city in India. Chennai has its own various Unique Selling Points, like its population travelling by Cars, availability of transportation, cost-effectiveness, high engagement, diverse Audience, etc.

  • Cost-effectiveness: Since Chennai has a huge population of vehicles, it is easy to find a Car for Car Branding in Mumbai. It means that its cost will also be less.
  • High engagement: Chennai has lots of roads and highways which are connected with other cities. This abundance of roads and highways makes Car Advertising a high-reach medium in Chennai.
  • Volume: There are more than 5.6 lakh Cars in Chennai. The presence of so many cars in one city will increase the probability of getting the Brand's recognition easily.
  • Segmentation: While promoting your Brand through Advertising on cars, you can easily choose the areas where you want to advertise to and which audience you want to prefer to reach.
  • Diverse audience: Advertisement placed on cars attracts everyone on the road which comes from different-different backgrounds.