Bus Shelter Branding in Jaipur

Bus shelters have long been in use for advertising and marketing purposes. Companies as well as brands use this form of outdoor branding to increase the number of hours the advertisement stays up and maximizes the exposure they can get from the bus shelters. Every bus stand gets a pretty good number of travelers or commuters every day, which ultimately counts as the viewership an ad posted by a brand gets.

Bus shelter branding or advertising refers to a form of outdoor marketing where content and ideas are posted on bus stops and stations all over the city or the country in order to promote a brand or products These advertisements help a lot in creating awareness and polishing the brand’s image among the audience. And because the size of ads is usually large in size, they tend to remain in the minds of the viewers for longer periods.

Jaipur is a busy and populous city, where people generally use buses as a mode of transportation, giving companies a large number of viewers. In addition to the usual passersby and pedestrians, the hot climate of Jaipur forces people to take sheds under bus stations. As a result, the ads posted in bus shelters are likely to gain maximum exposure and an increased number of potential customers.

Exploring the Benefits of Bus Shelter Branding in Jaipur

Bus shelter advertising is a great way to promote your business in Jaipur! With bus stops located all over the city, strategically placing advertisements on shelters can help you reach more potential customers, generate more foot traffic to your business, and increase brand awareness. Read on to learn more about the benefits of bus shelter branding in Jaipur.

Maximum Visibility

Bus shelter marketing is an effective way to reach more local customers in Jaipur. By utilizing bus shelters for your advertisements, you can have a physical presence in key locations across the city and gain exposure to thousands of people every day. 

Since they are usually bigger in size, the audience gets hooked to them and it stays longer in their minds. Not only does this help improve your overall brand visibility, but it also brings more foot traffic to your business, which has the potential to increase sales.

Reach a Diverse Audience

One of the greatest advantages of using bus shelter advertising in Jaipur is that you can reach a diverse audience. With buses travelling to all areas of the city, your advertisements will get seen by people with different lifestyles, backgrounds, and opinions. 

This allows you to create more effective campaigns that resonate with audiences from all walks of life. Furthermore, it also provides an opportunity to tailor your messaging depending on the demographics in each area, thus increasing its efficiency and ability to drive sales.

Take Advantage of Innovative Digital Displays for Maximum Visibility

Among the numerous benefits of bus shelter branding in Jaipur, digital displays can make a huge impact. By using an innovative display, you can capture attention with bright, captivating visuals that stand out from your environment. 

Combining this with creative content can help ensure that your message is seen and remembered by your target audience. Additionally, these digital screens provide up-to-date information about routes and schedule changes to passengers looking for transportation.

Maximize Outdoor Advertising Opportunities with Creative Content

Creative content is an essential element of a successful bus shelter marketing campaign. Your message should be clear and eye-catching, with bright colours and visuals that draw attention. A strong call to action can also encourage customers to take the desired action, such as signing up for a service or downloading an app. 

Working with an experienced advertising agency that specializes in bus shelter display advertisements can help you create content that stands out and encourages your target audience to engage with your brand.

Measure Your Results with Data Analysis from Live Display Monitoring Systems

One important advantage of bus shelter advertising in Jaipur is that it lets advertisers and companies keep up with progress in an effective manner. With live display monitoring systems, you can measure the effectiveness of your bus shelter marketing campaign in real-time. 

With these tools, you can track viewership, advertisement duration and reach, impressions per hour and more. These metrics provide valuable insights that can help you adjust your tactics over time to optimize performance and reach your goals more effectively.

Want to use Bus Shelters for brand promotions?

Top 5 Locations for Bus Shelter Branding in Jaipur for Maximum Exposure

Like any other form of advertising, bus shelter advertising also depends on where the ads are being posted. Effective positioning of bus shelter ads can totally change how the viewers see it and what they make out of the brand from it.

But with so many locations to choose from, it can be difficult to know where to start. Our list of the top 5 bus shelter locations in Jaipur will help you make the most of your advertising efforts and reach your target audience.

MI Road

MI Road is one of the busiest and most popular areas in Jaipur, making it an ideal location for bus shelter branding. With a high footfall and heavy traffic, your brand will be seen by a large number of people. Plus, MI Road is home to many popular shops, restaurants, and tourist attractions, making it a prime spot for reaching both locals and visitors to the city.

JLN Marg

JLN Marg is another prime location for bus shelter advertising in Jaipur. This road connects major areas of the city and sees heavy traffic throughout the day. It is also home to many corporate offices, making it a great spot for B2B advertising. With its strategic location and high visibility, bus shelter advertising on JLN Marg can help you reach a large and diverse audience.

Tonk Road

Tonk Road is one of the busiest roads in Jaipur, connecting the city to the nearby town of Tonk. With a high volume of traffic and a large number of residential and commercial areas, Tonk Road can give your brand maximum exposure. Plus, with its proximity to the airport and major shopping centres, you can reach both local and out-of-town audiences. Don't miss out on this prime location for your advertising efforts.

Ajmer Road

Ajmer Road is a major arterial road in Jaipur, connecting the city to the nearby town of Ajmer. With a high volume of traffic and a large number of residential and commercial areas, Ajmer Road can give you increased visibility. Plus, with its proximity to major hospitals, educational institutions, and shopping centres, you can reach a diverse audience. Don't miss out on this strategic location for your advertising efforts.

Bani Park

Bani Park is a prime location for bus shelter branding in Jaipur. With its central location and high footfall, it offers maximum exposure for your brand. The area is home to many hotels, restaurants, and shopping centres, making it a popular destination for tourists and locals alike. By placing your brand in a bus shelter in Bani Park, you can reach a diverse audience and increase your brand awareness.

Effective Strategies for Effective Bus Shelter Branding in Jaipur

Bus shelters are prime locations for effective branding in Jaipur. Through some strategies, you can maximise the potential of your bus stop branding to reach target customers while fitting within budget and creative constraints.

Utilise Eye-Catching Graphics

When it comes to getting noticed, eye-catching graphics can be an effective way to draw attention to your branding. Ads that feature bold colours, unique designs and catchy messages can be highly effective in grabbing the attention of passersby. Design elements such as typography, illustration and animation can also help you create attractive ads that will stand out from the crowd.

Invest in Quality Materials

High-quality materials can go a long way when it comes to effective bus shelter advertising in Jaipur. Investing in durable, weatherproof materials such as vinyl and metal will ensure that your ads stay vibrant and eye-catching even after long periods of exposure to the elements. This will help you get the most out of your investment, resulting in maximum visibility and brand recognition.

Leverage Digital Technologies

Digital technologies can be leveraged to create powerful, impactful bus shelter advertising experiences. Utilising digital displays and video screens can help make your message stand out in a crowded marketplace, differentiate yourself from competing brands, and drive increased foot traffic to your business. Additionally, incorporating interactive elements such as quizzes and games can help engage customers on a deeper level.

Research Your Audience

Before you get started with your bus stop branding strategy, it's important to research your target audience. Based on this research, you can begin to build an understanding of the types of messaging and visuals that will resonate with them and make sure that your bus shelter marketing efforts align with their lifestyle and interests. Knowing who they are will allow you to develop a more effective campaign tailored specifically for them.

Want to use Bus Shelters for brand promotions?

Why Ginger Media Group is the Best Choice for Bus Shelter Branding in Jaipur

Stop! Your search ends here. If you're looking for efficient bus shelter advertising in Jaipur, Ginger Media Group is a perfect choice. 

With years of experience and a proven track record of success, we offer a range of services that can help you reach your target audience and boost your brand's visibility. Here are the top 5 reasons why you should choose Ginger Media Group for your bus shelter branding needs.

Extensive Experience in Bus Shelter Branding

Ginger Media Group has extensive experience in bus shelter branding, having worked with numerous clients in Jaipur and beyond. This has led us to lay a widespread foundation and network of agents and providers that help and cooperate with us in posting bus shelter advertising in Jaipur.

Our team of experts knows exactly what it takes to create eye-catching and effective bus shelter ads that will grab the attention of your target audience. With our experience and expertise, you can trust us to deliver results that will help you achieve your branding goals.

High-Quality Printing and Installation Services

At Ginger Media Group, we pride ourselves on providing high-quality printing and installation services for our clients. We use state-of-the-art printing technology and high-quality materials to ensure that your bus shelter ads look their best and stand up to the elements. 

No company has to worry about the changing weather or wading off of their advertisements. Our team of experienced installers will ensure that your ads are installed correctly and securely, so you can be confident that your message will be seen by your target audience.

Customized Solutions to Meet Your Branding Needs

At Ginger Media Group, we understand that every brand is unique and has different branding needs. That's why we offer customized solutions to meet your specific requirements. Whether you need a one-time campaign or ongoing branding services, we'll work with you to create a tailored plan that fits your budget and goals. 

Our team of experts will guide you through the entire process, from design to installation, to ensure that your branding message is delivered effectively.

Affordable Pricing and Flexible Packages

One of the top reasons why Ginger Media Group is the best choice for bus shelter branding in Jaipur is our affordable pricing and flexible packages. We understand that every business has a different budget and branding needs, which is why we offer customized solutions at competitive prices. 

Our flexible packages allow you to choose the services that best fit your needs, whether it's a one-time campaign or ongoing branding services. We believe that effective branding shouldn't break the bank, and we're committed to delivering high-quality services at affordable prices.

Excellent Customer Service and Support

At Ginger Media Group, we pride ourselves on providing excellent customer service and support to our clients. We understand that branding can be a complex process, and we're here to guide you every step of the way. 

Our team of experts is always available to answer your questions, provide advice, and help you make informed decisions about your branding strategy. We believe that building strong relationships with our clients is key to delivering successful branding campaigns, and we're committed to providing personalized support to help you achieve your goals.

Ginger Media Group is a 360 degrees marketing agency that specialises in outdoor advertising. With our 7+ years of experience, our team of branding specialists, marketing enthusiasts and data-driven advertisers, we have had the pleasure to serve some of the most well-known brands such as VIBGYOR, OYO, Zomato, Uber Moto, Uber Eats, Chumbak & a lot more.

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Frequently Asked Questions

1What is the minimum campaign duration for Bus Shelter Branding in Jaipur?

Usually, the minimum campaign duration of Bus Shelter Branding in Jaipur is 1 month but it can be extended according to the advertisement and advertiser’s needs.

However, you can also put your advertisements for an indefinite time on the bus shelter but for this, you will have to take separate permission from Bus Shelter Manager & local authorities and also have to complete some paperwork regarding this.

2How is the Bus Shelter Branding campaign monitored in Jaipur?

There are so many ways to monitor a Bus Shelter Branding campaign in Jaipur. We can share Bus Shelter Branding images along with Bus shelter details with you through E-mail, WhatsApp, Facebook, Instagram, LinkedIn, etc. And if required we can also share the same with any other Social Media Platform.

  • E-Mail: You can monitor your Bus Shelter Branding Campaign through E-mail by asking for images and details related to bus shelter branding directly to the Bus Shelter Branding Agency.
  • WhatsApp: WhatsApp is very much helpful in monitoring the Bus Shelter Branding Campaign because it allows Bus Shelter Branding Agency to send live locations to you. It helps monitor the engagements within a particular area.
  • Facebook: You can also monitor your Bus Shelter Branding campaign through Facebook. We can share the images and videos of your Bus Shelter Branding Campaign through Facebook.
  • Instagram: Instagram helps monitor the insights of your Advertisement. It is also helpful in detecting the related content to your Advertisement, Bus Shelter Branding Agency, and its work in the form of stories, hashtags, articles, and posts.
3Where Bus Shelter Branding can be executed in Jaipur?

In Jaipur, Bus Shelter Branding can be executed at many places such as Pratap Nagar, Sitapura, Vidhyadhar Nagar, Kanti Nagar, Sodala, Civil Lines, Malviya Nagar, etc. These areas are ideal for doing bus shelter branding because these are those areas where the population traveling in buses and vehicular traffic is very high and road connectivity here is also good which helps in catching the attention of all types of audiences in an area. . Jaipur is a UNESCO world heritage site and is the 10th most populous city in India, with a population of 3.5 million. Jaipur has a centralized road system that connects all parts of the city. Since Jaipur is a heaven of budget-friendly market. So, it is obvious that it has plenty of brands that are advertised in different ways.

JCTSL (Jaipur City Transport Bus Services) operated bus services and also managed bus shelters in Jaipur. Currently, there are more than 150 bus shelters available in Jaipur. They operated more than 400 buses in the city and carried more than 1,00,000 passengers per day. They have 4 bus depots. Due to the abundance of other public transport and less density of roads, we get to see a lot of traffic jams and congestion on roads. Then people spend more time on the road and then they are not able to ignore the advertisements placed on the buses. This significantly increases the probability of getting brand recognition.

4What are the various types of Branding opportunities available which can be done with Bus Shelter Branding in Jaipur?

Along with Bus Shelter branding, various types of Branding opportunities available in Jaipur are Bus branding, Look walkers, Malls/cinemas, Cup Branding, Billboard branding, bus ticket branding, bench branding, bus stop sign branding, etc.

We are a multi-dimensional media company that is never over-promising and under-promising and always insightful and passionate about perfection.

5How can I put my Brand on Bus Shelters?

For putting your brand on Bus Shelters, you have to contact the Bus Service authority of the city where you wanted to advertise to find out who manages the Bus Shelter Advertising. By that, you will know the requirements of putting an advertisement on Bus Shelter, which will make your paperwork easier and will be done smoothly. After doing this, contact an advertising agency that can do Bus Branding successfully or that has a successful track record in Bus Shelter Branding and has previous experience with some good brands.

Like you choose Ginger Media for this because they have a successful track record and they have worked on 175+ projects in all of India. Then you will have to contact them and give them all the information related to your brand (such as brand name, brand logo, contact details, and other information which you wanted to include in an advertisement) which will be applied to the Bus Shelter advertisement. Choose a start date for your Bus Shelter Advertising Campaign and decide how long you want it to run.

6What is the Size and Design of Bus Shelter Branding in Jaipur?

The size and dimensions of the Bus Shelter Branding in Jaipur depend upon the location and size of the bus shelter. Some common sizes and dimensions of bus shelter branding can be categorized into 3 types- Large size (84" W x 30" H, 84" W x 24"H, or 72" W x 24" H), Medium size (47.5" W x 68.5" H, 48" W x 69" H or 48" W x 72" H), and Small size (19.4" W X 3.4" H or 20" W X 4" H).

The dimensions and contours of bus shelters might be different from one to another, so we advise you to kindly confirm the sizes physically before designing your advertisement.

7What is illuminated Bus Shelter Advertising?

Illuminated Bus Shelter advertising is one most popular types of bus shelter advertising. The illuminated bus shelters are those which are visible throughout the night due to artificial lighting, due to which this type of advertising has a strong influence and workability of 24 hours for all 7 days.

They are the perfect option for doing branding at night. Many bus shelters across the city are illuminated by solar power. They offer security for passengers traveling at night which encourages the use of public transport at night. It is two types- Front-Lit advertisements are illuminated using bulbs/LED that are placed in front of the advertisements and flash light on the advertisement. However, in the case of Backlit advertisements, the source of light is behind the advertisement rather than in front.

8What is the cost of Bus Shelter advertising in Jaipur?

Bus Shelter advertising is a cost-effective way of Advertising by which we can promote any brand effectively. Cost depends on the location of Bus Shelters and the type of Bus Shelter advertising used. It also depends on the number of months the Bus Shelter Advertising Campaign is programmed. In Jaipur, the cost of non-illuminated bus shelter branding ranges from 1000/- per day to 5000/- per day and the cost of illuminated bus shelter advertising ranges from 4000/- per day to 10,000/- per day.

For more details contact us at contact@gingermediagroup.com or call at +91 990 247 8800.

9What are the options available for brand advertisement as a Bus Shelter Branding Agency in Jaipur?

The options available for brand advertisement as a Bus Shelter Branding Agency are Non-illuminated bus shelter advertising, illuminated bus shelter advertising, Street Pole advertising, Bus branding, Digital bus shelter advertising, etc.

  • Non-Illuminated Bus Shelter : The non-illuminated bus shelter has more durability. It is the most affordable medium which helps the advertiser to catch the maximum reach through advertisement. Advertisements on Non-illuminated bus shelters have many benefits such as no electric charge, no carbon emissions, no maintenance requirements, etc.
  • Illuminated Bus Shelter: The illuminated bus shelters are those which are visible throughout the night due to artificial lighting. They are the perfect option for doing branding at night. Many bus shelters across the city are illuminated by solar power. They offer security for passengers traveling at night which encourages the use of public transport at night.
  • Street Pole Advertising: Street pole advertising is an extremely cost-effective and high-exposure form of advertising. They can’t be avoided and that was its unique characteristic. They are typically booked on multiple roads so that the potential customers will get exposed to the same advertisement multiple times. They are mainly of two types- Classic advertisements which are non-digital and the other one is LED display advertisements which are equipped with various technologies such as real-time interaction and face recognition.
  • Bus Branding: Bus Branding is an innovative way to create awareness because Buses are the means of transport which are used by people for 24 hours every day and even if people are not using them, the size of the advertisements on it is so big that it can be seen clearly from far away. It is an impactful way of advertising by which we can advertise any business or service by sticking a sticker on a Bus Body which can promote your business or service.
  • Digital Bus Shelter Advertising: Digital bus shelter advertisements are also referred to as interactive advertising. Digital bus shelters are equipped with contemporary technologies such as artificial intelligence, screen touch, motion detection, facial recognition, etc. which allows various types of real-time interactions with various kinds of audiences.
10Why Bus Shelter Advertising services are very preferred amongst businesses in Jaipur?

Jaipur is a well-connected city and also a heaven of budget-friendly market. It is also a UNESCO world heritage site and is the 10th most populous city in India, with a population of 3.5 million. Bus shelter advertising in Jaipur has its various USPs, like high frequency, high audience rate with low price, 24-hours performance, uninterrupted performance, local targeting, etc.

  • High frequency: Bus Shelter branding offers high-frequency. It yields targeted and focused coverage for attracting the attention of the people coming and going.
  • High Audience Rate with Low price: The number of advertisements placed on bus shelters is large and the arrival rate of passengers is also high which clearly shows that the advertising price is relatively low compared to the other types of outdoor advertisements.
  • 24-hour performance: Advertisements at bus stops deliver twenty-four-hour-a-day performance. Several bus shelters come with always-on lighting so that their visibility is never compromised.
  • Uninterrupted marketing tool: Bus shelter advertisements are interruptive marketing tools. The target audience can’t switch them off while advertisers don’t need to seek permission before sharing their message.
  • Local targeting: Your Bus shelter advertising campaign can be tweaked and tailored to the area to the exact area that you are advertising in according to the area’s physicological and geographical aspects.