Billboard Branding in Bangalore, Karnataka
Billboard Branding in Bangalore is one of the largest outdoor advertising structures mostly found in High-traffic areas. A Billboard Branding is also known as hoarding in some parts of the world. The large Advertisement displayed on Billboard is successful in gaining the attention of the audience like passing pedestrians, Drivers driving two-wheeler, three-wheeler or four-wheelers.
The Billboards are painted in large studios where images will be projected on the series of paper panels made up of the Billboards. It is observed that Billboards tend to get more number impressions compared to other marketing methods of advertisement.
As Bangalore is the third largest city and an IT hub, people from all across India come here for work. It provides companies with a chance for OOH advertising. It includes hoarding advertising and billboard advertising in Bangalore as a part of the marketing campaign of brands. Hoardings and Billboards in Bangalore are now an essential component of the marketing mix.Â
Hoardings and billboards in Bangalore may be seen all across the city, from main roads to side streets. They play a substantial role in the city's advertising ecosystem. These hoardings and billboards come in a variety of sizes and designs, from modest signs placed by the side of the road to enormous structures that can be seen for miles.Â
In this post, find out where to place hoardings and billboards in Bangalore to gain maximum reach and visibility and how we at the Ginger Media Group can assist you in doing so.
The benefits of utilizing Hoardings and Billboards for businesses in Bangalore
Hoardings and billboards in Bangalore are excellent techniques to reach out to the local public. These outdoor advertising options are appealing to companies trying to boost their exposure because of their size, which can be seen from a distance.Â
They can be used to target certain regions, demographics, or interests. Learn about the benefits of utilizing hoarding advertising and billboard advertising in Bangalore.
Enhanced Brand Visibility
As mentioned earlier, Bangalore is an IT hub and the start-up capital of India. Many people from different places come here for work. Most of their time they spent travelling as Bangalore is a big city. Integrating the marketing strategy of advertising through hoardings in Bangalore gives brands the exposure that they are seeking. Using hoardings in Bangalore as a part of outdoor advertising strategy supports firms in specific geographic areas successfully. These hoardings and billboards are often placed at a height providing visibility to even distant places.
Providing 24/7 Exposure
In an increasingly digital world, billboard advertising in Bangalore is continually changing and evolving. Digital billboards and backlit hoardings are popular these days. They provide visibility to the advertisement even in the dark or at night. As a result, the company's billboard and hoarding advertisements are exposed to the public 24 hours a day in Bangalore. People will more likely to recall the ad of brand if we add memorable graphics to the billboard's advertising.
Target Wide Demographics
Bangalore is the third largest city in India with diverse demography. Advertising through billboards in Bangalore, however, can be one of the best advertising strategies for any brand. A billboard in Bangalore enables you to reach a sizable portion of the varied general public without having to invest additional time and resources in identifying and researching particular target consumer groups. It assists you in locating potential customers that you would not have previously thought would be interested in your offerings.
Brand Recall
People are reminded of the brand’s products or services when they pass by the hoarding advertising board where you have advertised the same good or service that they need. This is advantageous for brands and companies. The likelihood of boosting sales is increased by all forms of hoarding advertising. It will be simpler for someone driving by to drive to the nearest business selling the advertised goods if they notice the hoardings and billboards in Bangalore and suddenly realize they need to buy it.
Top locations to put up your Hoardings or Billboards advertisement in Bangalore
Bangalore is one of the most popular cities for promoting brands through billboards and hoardings. With its vibrant culture, diversified people, and developing economy, it is a perfect location for reaching a big audience.
Placing billboards and hoardings at locations with drive more traffic in Bangalore provides businesses with a productive means of making the public aware of their goods and services. They could even be employed to advertise certain deals or raise brand recognition. Businesses may maximize exposure from their target demographic by strategically placing these hoardings. Read on to find out where are the best spots in Bangalore!
Traffic Intersections
Designing your hoarding and billboard advertising plan must entail a study of Bangalore's biggest traffic intersections. These traffic junctions in Bangalore include the KR Puram, Sarakki (Kanakapura Road), Outer Ring Road near Bellandur Junction, Tumkur Road, Marathahalli to Varthur Road, Hebbal Flyover, Mysore Road, Mekhri Circle, and KS Layout crossings. Selecting these spots will guarantee that a big number of commuters and pedestrians will notice your billboards enhancing the reach and visibility to maximize the return on investment.
Corporate Hubs
Bangalore is an IT hub which makes it an ideal corporate city with several multinational offices and a large number of employees from all across India. This serves as an ideal location for placing billboards in Bangalore. The corporate hubs include Indira Nagar, Koramangala, JP Nagar, MG Road, Koramangala, Electronic city, Bagmane tech park, Whitefield, International Tech Park and Outer Ring Road. Placing ads near these spots gives the company exposure at the maximum level and helps in brand recall.
Marketplaces
Marketplaces and shopping complexes are the hubs of a large audience which could be prospective customers. Places like MG Road, Commercial street, Bangalore malls, National market, Dubai Plaza, Chickpet, Jayanagar 4th Block, Brigade Road, Avenue Road, and Gandhi Bazaar are some of the popular marketplaces for advertising through hoardings in Bangalore. Every day, a huge number of people pass or shop in these areas. They are most likely to be visible witness the billboard advertising in Bangalore. These areas attract people from diverse demographic backgrounds, offering your advertisement a broad audience.
Public Transport Stops
Bus and metro stations are two other wonderful locations to think about for advertising on hoardings and billboards. Passengers are more likely to see ads strategically placed at these points, which can have a significant impact. Metro stations like Majestic metro, Trinity, MG Road, and Cubbon Park metro station attract most people in Bangalore. It also includes bus stations like the Satellite bus stand, Shantinagar BMTC bus stand, Majestic bus stand Bangalore, KR Market bus station, Shivajinagar bus stand, and Banashankari bus stand.
Ultimate Guide for Advertising through Hoardings and Billboards in Bangalore
Reach your target audience with Hoardings and Billboards in Bangalore. Our experienced team can help you create an effective outdoor advertising campaign that will increase brand visibility and build positive sentiment.Â
The power of Hoardings and Billboards in Bangalore cannot be underestimated. With the rise of digital marketing, these traditional methods remain a powerful tool for any business that wants to reach out to potential customers in Bangalore. With a wide range of sizes and locations, we can help you find the perfect spot for your advertisement. Here are some tips and requirements for setting up Hoardings in Bangalore.
Permission and Legalities
In Bangalore, installing hoardings and billboards involves a significant amount of paperwork, licences, and approvals. Before you start the procedure, it's crucial to be aware of the laws and guidelines that Bangalore has in place for the installation of hoardings and billboards.
The procedure entails requesting approval from the Bruhat Bengaluru Mahanagara Palike (BBMP) and making sure that all required paperwork is presented to them. The site where you wish to put up your billboard or hoarding should also be checked to make sure there are no legal difficulties.
You can make sure that your project runs successfully and without any delays or legal difficulties by being aware of all the criteria for installing hoardings in Bangalore.
Safety Measures
Using hoardings in Bangalore, which are visible for extended periods and can be seen from a distance, is a good approach to reaching potential clients. The applicant must also fulfil several requirements, such as having ownership of the property, submitting ownership documentation, and paying fees. The hoarding or billboard should also follow certain rules for placement, size, location, and content.Â
Enough safety precautions should be implemented to guarantee that the structure is secure for pedestrians and passing vehicles if a brand is using hoardings and billboards for advertising in Bangalore.
Effective Designing
To ensure that these hoardings and billboards have the greatest possible influence on the audience, design is essential. We support the exploration of Bangalore's hoarding and billboard designs, concentrating on their intended uses, the materials employed, current design trends, and advice for producing successful designs.
The majority of billboard designs use visuals and maybe some text to deliver this tale. Rather than defining a campaign or idea in prose, brands should use billboard advertising to express its essence. They should keep hoarding advertising design basic to appeal to the largest audience and for standing out from the backdrop, choose large, strong fonts and stay away from thin, script fonts.
Identify Suitable Location
Hoardings and Billboards in Bangalore are strategically placed to reach the maximum number of people. The locations of these hoardings and billboards are carefully chosen to ensure that they get maximum visibility, thereby increasing the effectiveness of the advertisement.
Consider the frequency with which your target audience passes through areas that are popular with them as well. Bangalore is a vibrant city with a large population, so it is important to find the right locations for hoardings and billboards to reach out to people in the most effective way.
Want to use Hoardings for brand promotions?
Why Choose Ginger Media Group for Hoardings and Billboards in Bangalore?
Want to advertise through Hoardings and Billboards in Bangalore, but confused about where to start? Don’t worry, we, at the Ginger Media Group, will provide you with services and help you plan your advertising campaign from the scratch.
We can help you build great campaigns rapidly and simply with our qualified team of specialists. We are aware of your requirements and offer specialized solutions to make sure your message successfully reaches its intended audience. With our knowledge and experience in outdoor advertising, you can be certain that your advertisement will be seen by as many people as possible at a reasonable cost.
Plethora of Services
We help in customising your hoarding advertising and billboard advertising according to the local market in Bangalore. For businesses wishing to advertise their brand or product throughout the city, our services offer the ideal platform. We provide a wide selection of alternatives, including digital hoarding advertising options in addition to more conventional hoardings and billboard advertising. We can make sure that your message reaches the appropriate audience at the appropriate moment thanks to our wide network of partners.
Extensive market research
The detailed and extensive market analysis by Ginger Media Group will look at the current trends in outdoor advertising in Bangalore, exploring the advantages and disadvantages of hoardings and billboards for businesses. It will also discuss the different types of hoardings and billboards available, their pricing models, as well as how to create effective campaigns using these mediums. Finally, it will provide insights into how businesses can use this data to make informed decisions about their marketing strategies.
Network of collaborators
To make sure that your advertising campaign is successful, it is important to have a reliable network of partners who can provide you with the right kind of hoardings and billboards. Having a network of partners for advertising through hoardings and billboards in Bangalore can help businesses maximize their visibility and reach their target audience effectively. With our extensive network of partners, businesses can ensure that they are getting the most out of their advertising campaigns. Our service also ensures customer delight because planning and implementation is handled by our skilled advertising experts.
Ginger Media Group is a 360 degrees marketing agency that specialises in outdoor advertising. With our 7+ years of experience, our team of branding specialists, marketing enthusiasts and data-driven advertisers, we have had the pleasure to serve some of the most well-known brands such as VIBGYOR, OYO, Zomato, Uber Moto, Uber Eats, Chumbak & a lot more.
Frequently Asked Questions
Billboard outdoor advertisement is the most effective and one of the popular ways to market the product or service in Bangalore. Billboard Advertisement stays up for a minimum of four weeks. In a premium location, Billboard advertisement is also available to be booked for a single one day, weekly etc.
Billboard advertising is a paid communication tool to convey the advertiser’s message. Traditional roadside Billboard branding is one of the oldest forms of advertising a product or service.
Understanding the concern of the Advertiser concerning Advertisement of their Brand, The Billboard Branding Agency will share information related to Ad’s that will be displayed on Hoarding for example the images used, text messages in the advertisement, Placement of Billboard etc through following platforms.
- E-Mail: The Billboard Branding Agency will share information related to ads that will be displayed on Hoarding’s for example the images used, text message in advertisement, Placement of Billboard etc through Email.
- Facebook: Facebook is a Platform where information is displayed widely and users can get instant responses. The agency can communicate through Facebook to share details.
- WhatsApp: The Advertiser can monitor his Billboard advertising details such as Images taken for advertisement, Content written for advertising the Product or Brand, Area where the billboard is placed Via WhatsApp which will be sent by the Billboard Branding Agency.
- Instagram: The Professional will choose social media platforms like Instagram to share the details of Billboard Branding which includes Images taken for advertisement, Content written for advertising the Product or Brand, the Area where the billboard is placed.
Bangalore the Silicon Valley of India is the 3rd populous city. the road network of 2,537 km of the city is covered by major roads around 50 Lakhs people travel through the road on daily basis using private transport or public transport like Bus, Auto, Taxi, Shared Cabs etc. There are 114 state highways in Karnataka with a total length of 28,311 kilometres. In Bangalore, the passengers who travel daily on road are approximately 4.95 million. Thus, advertising your Ad on Billboards will create a brand image for people travelling also it can get multiple impressions.
Billboard advertising can be executed in places like Airport Road, Anand Rao Circle, Banaswadi, Bellandur, Haines Road, Hennur Road, Hoodi Signal, Hosur Road, Indian oil Flyover Etc. Hoarding Advertisement is a trending outdoor Advertisement. The Advertiser can reach its target audience in a very short time. Billboard Branding leaves an image in the mind of the reader.
Advertising is a form of communication between the Brand owner and the customers. The Billboard Advertising Agency Like Ginger Media Group provides other services like Bus Branding, Look Walkers, Malls/Cinemas, Cup Branding, Etc.
The visibility of ads is more and reaches target audiences, creating brand awareness among the people. Spread the word about your brand with the help of various forms of advertising that helps your product or brand to grow.
To put your Advertisement on Billboard you need to identify the target audience you want to reach and the time. In this step, the presence of your existing brand or the new product or brand entering the market has to identify the people they want to reach. Once decided on the concept of your Advertisement, you have to contact the Billboard Branding Agency.
The Billboard Branding Agency has all the information concerning Billboard Branding like the number of Billboards in the city, its reach to the audience, etc. They will create an advertisement in such a way which leaves a good impression on the people watching it. The colour combination used for the Billboard advertisement, the message that is readable in a short time, the Images used for Ad, Etc. will be noted by the Billboard Branding Agency.
Billboard Advertising can be of different Size like SIZE: 25 X 30, SIZE: 30 X 40, SIZE: 25 X 12, SIZE: 52 X 12 are used to place large advertisements which consist of images, messages and products that is advertised. SIZE: 15 X 15, SIZE: 20 X 20, SIZE: 30 X 30 these sizes are usually placed at different locations in the city. The Advertiser can select the size of Billboard Branding according to their requirements.
Some criteria to be followed to design the advertisement of Billboard are no pure white backgrounds should be used, fonts must be clear and easy to read, and No more than 7-10 words.
A digital billboard is a billboard that displays digital images and digital videos that are changed by a computer every few seconds. Digital billboards are primarily used for advertising to display the existing brand or the new brand which entered the market.
To Advertise your digital Billboard, the organisation has to contact Billboard Advertising Agency to proceed with the advertisement. In some loop several Ads can be displayed. They reach a moving audience - drivers, pedestrians, and commuters.
The Cost of Billboard Advertising in Bangalore ranges between Rs. 50,000 to Rs. 5,00,000 depending upon the type of billboard advertising selected by the advertiser. The factor of Billboard advertisement varies according to the type of Advertisement.
For more details contact us at contact@gingermediagroup.com or call at +91 990 247 8800.
Billboard Branding is one of the largest outdoor advertising structures mostly found in high-traffic areas. Billboard Branding is also known as hoarding in some parts of the world. The large Advertisement displayed on Billboard is successful in gaining the attention of the audience like passing pedestrians, Drivers driving two-wheeler, three-wheeler or four-wheelers. About 71% of consumers are engaged with these roadside ads. Here are the most common types of billboards:
- Static Billboards: These Billboards are seen on the roadside targeting the people travelling by the road. It is subtle and more welcoming to consumers. This form of outdoor advertising targets motorists rushing to their destination.
- Mobile Billboards: Mobile billboards have the advantage of being able to go where the crowd is. Mobile billboards are becoming a more popular type of outdoor advertising, they’re often seen on the side of buses or wrapped on cars.
- Digital Billboards: Digital billboards have the advantage of being able to display videos and animations, making them significantly more eye-catching. Creativity in Displaying your video ad will get more impressions.
- Interactive Billboards: Integrating interactivity in outdoor advertising puts a whole new dimension of engagement for brands.
- Augmented Reality Billboards: Augmented reality Billboards are one of the progressive technological advancements that are now used in marketing.
Billboard Branding is the most preferable type of branding because it has maximum reach to the target audience in very less time. Understanding the need of the advertiser the Billboard Branding Agency will avail all the details related to Billboard Advertising.
- Billboards Work 24/7: Billboard Advertising is displayed throughout the day and night due to this it will provide repeated exposure to the same passenger multiple times.
- Billboards Have A High Return On Investment: Your Brand can get the most Impressions as the Billboard Advertisement has high engagement and visibility of the Advertise displayed.
- Volume: The Number of people using road transport either private transport or public transport which helps in creating brand awareness among the consumers.
- Billboards Appeal To All Ages: The Advertiser can reach people of his segment, people of all age groups can view this advertisement, and advertisers strive to foster a relationship with the youth market.
- Visibility: Billboard branding will increase the visibility of the brand to every individual. Given the number of commuters and drivers on the road, this advertising medium is effective in catching the attention of the target audience.