Auto Branding in Pune

One of the most successful forms of mass branding and advertising in Pune has been the auto industry. Auto rickshaws can take people to any location in the city while simultaneously advertising your brand. You can choose the type of auto branding you want to use depending on their target market. We help companies spread the word about their business around the city with eye-catching commercials for auto rickshaws.

Branding on auto-rickshaws increases a company's brand value. In the following article, you shall unveil the types, benefits and procedures to advertise through auto advertising in Pune.

A form of transit media advertising known as "auto rickshaw branding" uses flex posters to showcase a brand's goods or services on side hoods or the entire vehicle. There are several uses for car advertising.

It is likely used for brand recognition, establishing a core audience, raising awareness for a cause, establishing a connection between the audience and a brand, marketing and expanding the offering of the good or service, etc.

Why choose Auto Rickshaws

Benefits of Auto Branding

There are several reasons why auto branding can be the best option for your brand. Here are some of the strongest justifications for responding to the question WHY:

Segmentation

When marketing your brand with Auto Rickshaw advertising, you may select the regions and target demographics for your ads.

Diverse Audience

Whether it be a car, a driver, a pedestrian, or persons using side stalls, everyone on the road is drawn to advertisements displayed on auto-rickshaws.

Cost Effective

One of the most alluring benefits of adopting auto branding is the price. It is not costly and can help in advertising within your budget.

High Engagement

Compared to other marketing media, advertisements on auto rickshaws keep users' attention longer, especially during traffic.

Want to use Auto Rickshaws for brand promotions?

Target a specific audience

How to pick a location for bus advertising in Pune?

There are many well-known neighbourhoods in Pune. Due to their frequent operations, auto rickshaws in Pune are regarded as an affordable, accessible, and safe form of public transportation.

There are numerous locations in Pune where auto branding can be done. These areas include Kalas, Kalewadi, Kalyani Nagar, Kamshet, Ambegaon, the TCS and Tech Mahindra offices, and Pimpri.

Places to Advertise

Popular places for doing Auto Branding in Pune

Auto Rickshaw Advertising can be executed throughout the city depending on your campaign needs. However, having been an emerging bus branding agency in Kolkata, we have observed some popular places in Kolkata for bus advertising.


Highways

Highways are the connecting roads to different areas in India. Autos travel throughout Indian cities and states, so anything advertised on them is able to reach a large number of people.

Local Roads & Traffic Areas

As auto advertisements are hard to ignore and they can reach over 80% of the population in a week. Because of traffic jams in this city, traffic signals and bus shelter dwell time, consumers are exposed to advertisements for longer periods.

Marketplaces

With such a high population, and so millions of people on the road, auto branding is suitable for both luxury and day-to-day usable brands covering shopping complexes, malls, hotels and exhibitions, local markets routes, etc.

Residential & Industrial Areas

Brands can target people living in residential and industrial areas as per the requirements of their brand. The people residing in the area can be targeted by promoting their brand in residential areas or people going for their job by promoting their brand in industrial areas.

Want to use Auto Rickshaws for brand promotions?

Why Choose Us

Why Choose Ginger Media Group for Auto Branding in Pune?

When you choose to work with us, you work with an agency that acts as more of your business partner. We take time to understand your business, your target audience, your products and services, business goals, and budget, and accordingly craft a marketing plan that is tailored just for you. Having worked across industries like FMCG, Education, Real Estate, Consumer durables, Medical, Gaming, Fashion and Apparel, Beauty, and IT, we have just the right amount of experience to help you run a successful marketing campaign. We are a 360° outdoor ad agency and branding agency that provides a huge variety of outdoor advertising services. We have helped more than 150 brands PAN India level and we can't wait to help you and your business grow.

We have a robust distribution and promoter network and strong tie-ups that can help you do auto branding in India with ease. We take pride in the work we do and we do it with strong ethics.

Some reasons why you must consider auto advertising for your brand or business:

You will be guaranteed an audience when it comes to auto branding.

The location of your auto ad makes it hard to ignore.

Capture attention and put the spotlight on your message.

71% of consumers often look at auto with catchy creatives, thus proving auto advertising’s effectiveness.

Present an ad to a maximum number of people without exerting too much effort.

The advantage of auto branding is its constant availability.

We are trusted by some of the giant businesses such as Zomato, OYO, Chumbak, Unilever, Hotstar and a lot more. When you advertise with us, you advertise with an agency that works as your business partner.

Your business goals become our goals.

Ginger Media Group is a 360 degrees marketing agency that specialises in outdoor advertising. With our 7+ years of experience, our team of branding specialists, marketing enthusiasts and data-driven advertisers, we have had the pleasure to serve some of the most well-known brands such as VIBGYOR, OYO, Zomato, Uber Moto, Uber Eats, Chumbak & a lot more.

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Frequently Asked Questions

 
1What is auto rickshaw Branding?
A form of transit media advertising known as "auto rickshaw branding" uses flex posters for advertising a brand's goods or services on the interior, side hoods or the entire vehicle.
2What is the minimum campaign duration for Auto Branding in Pune?

The minimum ad campaign duration for Auto Branding is one month or the ad remains on Auto until the owner gets the next advertisement. In Pune, the majority of the population travel by public transport.

The agreement can be extended by having a mutual understanding between the Auto rickshaw owner and advertiser.

3What are the options available for brand advertisement as an Auto branding agency in Pune?

Auto Rickshaw Branding is the most opted medium of advertising. Depending upon the advertiser's target audience one can select the type of Auto Branding. Considering all the facts a well-designed ad for a product or brand will be published on Auto so that it is easy to reach the target audience.

  • Auto Hood Branding: Auto hood branding means covering both sides along with the back panel for an advertisement where the advertiser will be able to increase the visibility of his product or service from all three sides.
  • Auto Back Panels: Auto rickshaw branding is the most essential form of publicity, The Auto back panels where ads are displayed at the backside of the Auto that gains the attention of the audience easily.
  • Auto Side Panel: The Auto rickshaw owner offer Auto side panel branding where the ads will be displayed on both side of the Auto. It increases the visibility of the brand of the advertiser.
  • Driver Seat Back: The ads display on the driver seat back is visible to the passengers who hire the Auto to reach their destination. They get more time to pay attention to the ad during their journey.

Auto Body Wrap: The Most preferable form of Auto Branding, only a particular brand will be displayed over the Auto body, and the audience will pay attention to one single brand displayed on the Auto rickshaw.

4How is the Auto Branding campaign monitored in Pune?

Auto Branding campaigns can be monitored using various sources like Email, WhatsApp, Instagram and Facebook. Auto Branding agency provides all the details related to Auto advertising to the advertiser.

  • Instagram: The advertising agency shares the images, Auto-rickshaw details through their social media profile of Instagram. On Instagram, the advertiser can get regular updates regarding the campaign in a short time.
  • Facebook: To monitor the Auto Branding the agency shares the ad details like Auto Branding images, Auto-rickshaw and its owner's details through Facebook.
  • WhatsApp: WhatsApp is another form of a monitoring ad campaign by sending the advertisement details like Auto Branding images, time duration of the ad, Auto-rickshaw details.

E-mail: Auto Branding is assumed to be the most feasible way of branding. To monitor the Auto Branding the agency shares the ad details like Auto Branding images, Auto-rickshaw and its owner's details through E-mail.

5Where Auto advertising can be executed in Pune?

In Pune Auto Branding can be executed as there are around 53000 Auto-rickshaws and nearly 10000 plus people prefer to travel from one place to another in the city. Place where Auto moves in Pune are fashion street, Hong Kong Lane, Tulsi Baug, Fergusson college road etc.

Around 90,000 Auto rickshaw are moving around the city. Advertisement placed on Auto can grasp the attention of the target audience.

6Why Auto Rickshaw Advertising services in Pune are very preferable amongst businesses?

Pune is a sprawling city connecting to different cities through highways. It increases the range of visibility as the distance between the different cities is feasible. Outdoor advertisement is the most significant way of branding products, especially Auto-rickshaw branding because it is budget-friendly.

  • Volume: The number of Auto moving across the city is 1 lakh, the advertiser has to identify the movement of the Auto that helps them to reach the target audience.
  • Segmentation: A specific segment will be targeted by the advertiser to create his brand awareness using Auto Branding.
  • Cost-Effective: The cost of Auto Branding is reasonable compared to another form of advertisement. Our agency provides the best services at a minimal cost.
  • Diverse Audience: Depending upon the product or service advertised the audience will be diversified. Every individual is different from another depending upon various characteristics.

High Engagement: The rate of engagement is comparatively high in Auto Branding advertisements as an Auto move throughout the city.

7What are the various types of Branding opportunities available in Pune?

Along with Auto Branding we offer various types of Branding opportunities available in Pune are Bus branding, look walkers, Malls/cinemas, and Cup Branding. Leave all your worries as you have connected to the right place for spreading the word about your brand among the target audience. Understanding the value of your brand help to reach more people in less time with our branding techniques.

The visibility of the ad is more and reaches target audiences and creates brand awareness among the people.

8How to start Auto Branding in Pune?

Contact an agency that can-do Auto Branding successfully, can track records and who have previous experience. Auto Branding, can be very crucial for your campaign. It is easy for them to track the record. The Auto Branding campaign helps the advertiser to display their ads to a huge number of people as its visibility is more compared to other media of advertisement. Also, the cost of Auto Branding is affordable according to the area of advertisement selected to display the ads.

To put your brand on Auto-rickshaw you first need to contact an Auto Branding agency like ginger media group that can give you the routes of the Auto travelling through or common places where the Auto-rickshaw runs throughout the day.

9What is the size and Design of Auto Hood Branding in Pune?

Considering various types of Auto rickshaws available in different parts of India the size and design will vary. Depending upon the different factors like several Auto rickshaws, and the type of Auto rickshaw the size will change.

The general size of an advertisement on an Auto-rickshaw in Pune is 96 X 27 inches that are visible to the targeted audience.

10What does Auto rickshaw advertising cost in Pune?

The cost of Auto rickshaw advertising depends upon different factors like the number of Auto rickshaws, type of Auto rickshaw advertisement and time duration.

For more details contact us at contact@gingermediagroup.com or call at +91 888 444 2846.